Porsche isn’t stepping back from its electric vehicle ambitions, even as the market sends mixed signals. While sales of the all-electric Taycan dropped sharply—falling 49 percent last year and dipping another 6 percent in the first half of 2025—the German performance brand remains committed to its electrification journey. Encouraged by the growing success of its latest EV based on the second-generation Macan, Porsche is charging forward.
Table of Contents
The Electric Macan Brings Fresh Momentum
The all-new, electric-only Porsche Macan has turned out to be a surprise winner. In the first half of 2025, the electric Macan became Porsche’s best-selling vehicle. This success is especially significant given that the older, petrol-powered Macan is still on sale outside Europe. Yet even with the first-generation model still available in some markets, the EV version has already begun to outsell its combustion-engine predecessor.
This result gives Porsche a much-needed confidence boost. And now, with a fully electric version of the Cayenne around the corner, the company is aiming to repeat this winning formula—this time in the large SUV space.
The Electric Cayenne: Quick Look At It
Set to be unveiled later this year, the upcoming Cayenne Electric will be Porsche’s most powerful and technologically advanced SUV to date. Although full details remain under wraps, early indicators suggest that Porsche is going all in. According to official statements, this new generation of Cayenne will not only offer blistering performance but also bring a new level of comfort and everyday practicality.
The prototype was recently shown at the Goodwood Festival of Speed, where it stunned audiences with an appearance on the famed hill climb. Behind the wheel was Gabriela Jílková, development and simulator driver for Porsche’s Formula E team. Earlier, the same prototype also set a new benchmark at the Shelsley Walsh hill climb, showcasing the vehicle’s dynamic abilities.
Expect Impressive Performance
Although Porsche is still keeping major specs under wraps, the company has teased one major figure: the Cayenne Electric can cover the first 60 feet from a standstill in just 1.94 seconds. That’s astonishing, and even faster than most traditional supercars.
According to Richard Hammond, former Top Gear host, the electric Cayenne will outmuscle even the current 729-horsepower Turbo E-Hybrid version. In other words, we’re looking at the most powerful Cayenne ever made. Hammond also shared that the electric SUV will offer towing capacity of up to 7,716 pounds, making it both a performance beast and a capable hauler.
Comfort and Technology Also Take Center Stage
Porsche promises that the Cayenne Electric won’t just be fast—it’ll be incredibly comfortable too. The prototype tested at Goodwood was fitted with Porsche Active Ride, a high-tech suspension system that keeps the vehicle body flat and composed at all times. This same setup, developed with ZF dampers, is already available in the Taycan and Panamera, offering millisecond-level adjustments for a buttery-smooth ride.
Size-wise, the Cayenne Electric will be slightly larger than the current generation, offering more space and presence without compromising Porsche’s trademark handling.
When Can We See It?
A camouflaged prototype will be showcased at the IAA Mobility Show in Munich later this year. However, the full production version will debut closer to the end of 2025, at a dedicated launch event on the U.S. West Coast.
Interestingly, the Cayenne Electric was originally set to launch after the 718 EVs (the electric Boxster and Cayman), but Porsche has shuffled the order. Now, the sporty two-door EVs will arrive sometime in 2026 or later.
Broader Plans: EV Future, But Not an End for Combustion
Despite its strong EV push, Porsche is not phasing out internal combustion just yet. The current gas-powered and hybrid Cayenne models will remain in production well into the 2030s, as will similar versions of the Panamera and the iconic 911.
As for the Macan, the first-generation model will be retired next year. However, Porsche is working on an all-new gasoline-powered crossover set to arrive by the end of the decade. There’s also talk of a larger, three-row electric SUV, which could potentially offer both electric and hybrid options.
