These upcoming Kia cars are expected to raise the manufacturer’s domestic market share to 10%
Kia Motor India seems to have exciting plans for 2024. The Managing Director and CEO of Kia India has shed light on the product strategy and lineup planned for the year. Here are some of the KIA Upcoming Cars In India, that we already know are coming this year…
KIA Upcoming Cars In India 2024
Kia Sonet Facelift
Kia launched the facelifted Sonet in India on January 12, 2024. The new Sonet packs some tasteful changes in design and on the inside. It now starts at 7.99 lakh, ex-showroom. The new Sonet gets more features including an ADAS suite. It is also claimed to have improved significantly on the safety front. No big changes can be found in powertrain configurations. The top-spec variant had an ex-showroom price of Rs 15.69 lakh at launch.
Launch Date: Jan 12, 2024
New Kia Carnival
Kia could bring the new Carnival MPV to our shores in 2024. The new-generation Carnival is already on sale in many international markets and was previously showcased at the Auto Expo. The previous Carnival had become quite popular in the Indian market, and the upcoming model could build on the same. It is expected to reach our shores as CKD units.
Expected Launch: April 2024
KIA EV9 Electric SUV
2024 would also see the launch of the production-spec EV9 in India. A near-production concept of this electric SUV was showcased at the Auto Expo. Later, we also got to see the production form when the manufacturer gave it a grand reveal, signalling a soon-to-happen launch.
Expected to launch by June 2024, the Kia EV9 would be the Korean’s second EV here, after the EV6. It is built on the new-age e-GMP platform and would come with a futuristic design and feature-rich cabin.
Expected Launch: June 2024
ALSO SEE: 2023 Kia EV9 Images Gallery
KIA India Strategy For 2024
India is Kia’s 6th largest market, accounting for 8-9% of global sales. The company plans to increase its market share in India to 10% by 2028, from the current 7%. This could mean a sales target of roughly 5,00,000 units.
Kia plans to achieve this by bringing in new products and improving its touchpoint network in the country. The touchpoint count is expected to go beyond 600 by 2028.
Further, the Korean manufacturer is betting big on SUVs and MPVs. It plans to capitalize on the Indian affection for these body types. The sedans are not to be expected any time soon. More interestingly, Kia India prefers to have EVs and ICE products co-exist, rather than zeroing in on electrics. There is, however, a keen interest in improving the EV infra here.
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